Razi Akhter
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Hey! I AmRazi Akhter

Razi Akhter, Senior Design Manager
DESIGN
LEADER

I design intuitive and engaging digital experiences with a user-first approach.

LeadershipUX StrategyAI AutomationDesign SystemAIAI Development
14YEARS
EXPERIENCE
AUGMENTATION, NOT AUTOMATION✦COLLABORATION OVER HANDOFF✦CURIOUS ABOUT AI-INNOVATION✦DESIGNING FOR TRUST✦HUMAN-CENTERED AI✦AUGMENTATION, NOT AUTOMATION✦COLLABORATION OVER HANDOFF✦CURIOUS ABOUT AI-INNOVATION✦DESIGNING FOR TRUST✦HUMAN-CENTERED AI✦AUGMENTATION, NOT AUTOMATION✦COLLABORATION OVER HANDOFF✦CURIOUS ABOUT AI-INNOVATION✦DESIGNING FOR TRUST✦HUMAN-CENTERED AI✦AUGMENTATION, NOT AUTOMATION✦COLLABORATION OVER HANDOFF✦CURIOUS ABOUT AI-INNOVATION✦DESIGNING FOR TRUST✦HUMAN-CENTERED AI✦

I don’t just design screens. I solve product problems.

I lead design teams, shape product experiences and build scalable systems at the intersection of user needs, business goals and technology.

14+ years · Product UX · Design Leadership · Design Systems · AI

Selected Work

Best stories worth telling

2021 – 2025

Career

14+ years of designing, leading and building.

Feb 2018 – Present

Current

Associate Director – Design

Junglee Games

  • Leading product UX across flagship rummy, fantasy and casual gaming products
  • Redesigned onboarding and core gameplay UX → 22% uplift in player engagement metrics.
  • Built and scaled a product design system serving 5+ products and 8+ designers
  • Driving UX strategy for high-traffic products, impacting millions.
  • Embedded AI tools (Figma AI, Figma Make) into design-to-code workflows → 25% faster delivery cycles.
  • Managing and mentoring a cross-functional design team
  • Driving AI-assisted design workflows to accelerate creative production
  • Conducted UX research and testing to validate solutions.
  • Cross-functional collaboration with product, engineering and marketing leadership

2013 – 2018

Assistant Design Manager

ShopClues.com

  • Designed end-to-end UX for mobile and web products with 10M+ users
  • Led product design for buyer and seller journeys on one of India's largest e-commerce platforms.
  • Adopted mobile-first design across 20+ product team touchpoints.
  • Established UI pattern libraries, typography systems, and colour frameworks for consistency at scale

2011 – 2013

Lead Designer

99labels.com

  • Created visual designs and interactive prototypes across multiple product lines
  • Led design for fashion e-commerce experiences and brand identity

About

Designer.
Leader.
Builder.

I design by asking hard questions before opening Figma. After 14+ years across gaming, e-commerce, fintech and SaaS, I've learned that the most important design work happens before any pixel is drawn.

I move between strategy and execution – leading teams, shaping product vision, building design systems, and still caring deeply about the interaction detail on a single button state. I believe good design is invisible: it quietly solves problems and makes interactions feel inevitable.

I use AI not as a novelty but as a real tool: to prototype faster, explore more directions, automate repetitive production, and spend the time I save on the problems that actually matter.

Capabilities

Product

  • ·UX Strategy
  • ·Product Design
  • ·Interaction Design
  • ·Research
  • ·Information Architecture

Leadership

  • ·Design Leadership
  • ·Team Management
  • ·Mentoring
  • ·Design Strategy
  • ·Cross-functional Collaboration

Systems

  • ·Design Systems
  • ·Component Architecture
  • ·Guidelines
  • ·Scalability
  • ·Governance

AI

  • ·Generative AI
  • ·AI-assisted Design
  • ·Automation
  • ·Rapid Prototyping
  • ·Creative Production

AI Workflow

Designing with AI,
not just designing AI.

AI is part of my creative toolkit – practical, purposeful and integrated into how I work, not treated as a gimmick or a shortcut. The goal is always more time on the problems that matter.

  • →Accelerate creative exploration
  • →Prototype faster
  • →Generate visual directions
  • →Automate repetitive production
  • →Experiment with motion & video
  • →Improve design and content output

Contact

Have a product problem worth solving?

Let's talk about products, design systems, UX strategy, AI-driven workflows or new ideas.

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Location

New Delhi, India

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